Creating High Resale Prices For Resale Rights eBooks

by John Thornhill
The right way to earn money on the Internet is to purchase resale rights for quality eBooks and then sell them without lowering the prices to an absurd level. By keeping the prices high, you can create an aura around your eBook and maintain a standard of quality, which people normally associate with higher prices.

The basic problem in this simple and logical plan is that there are some sellers in the virtual world, whose only aim is to recover the money that they have invested in purchasing the resale rights and are more than happy to collect the change leftover after they have recovered their investment. They consequently manage to reduce the sweat and tears of not only the original author, but even of others who have purchased the resale rights, to a ridiculously low amount, sometimes even down to $1 for an eBook. The best motto in such a case would be, “If you cannot beat them in price, beat them in quality”. You should check your resale rights and in case you have purchased the eBook with private label rights that allows you to change the title, content, etc of your eBook, then you could start by changing the title and the image of your eBook by including some sharp graphics, so that although it seems similar and shows up in all the related searches, people still will not confuse it with the $1 eBook, which your competitor is offering. You can also change some of the content to make the eBook more appealing to your prospective clients.

If you have only the basic resale rights on your eBook, then alternatively you can convert your single eBook into an attractive package with some related eBooks or articles added along with the eBook. For example, if your eBook is about gardening, then you can also add another eBook of garden furniture to make it an ideal package, since people who spend a lot of time gardening might be interested in garden furniture too. That way you can now justify your higher prices and people usually associate a package as a good deal as compared to paying for a single product. You can also make different packages with different eBooks, and keep your key eBook as a common factor in all the packages. This will offer a wider variety to your intended clients, at the same time ensuring that the particular eBook is sold, even if the client purchases any package.

So, with a little ingenuity and imagination, you can ensure that you earn a good margin on your eBooks and by pursuing this method, you will get your investment back as soon as you sell a few eBooks or few packages, while your competitor might have to wait for a longer time to recover his money back and even longer to earn a decent profit. By changing your tactics according to the rights and topics of your eBooks, you can virtually stay one step ahead of your competition and earn high margins on your resale rights eBooks.

Want to know more? John Thornhill trades on eBay under the username planetsms and constantly earns over $1000 per week on eBay on autopilot. To see how he does it visit http://www.planetsmsblog.com/

Article Source: U Publish Articles

Original Source: Creating High Resale Prices For Resale Rights eBooks

Internal Eruptions CD-2
naked humiliation femdom humiliation
sexy teacher stories
tell if a girl is a virgin
sexcam jasmin
cfnm and video and daddy
free audio erotic stories
erotic neighbor stories
vintage porn clips
please my wife
nbc approved rubber gloves
midget porn clips
hairless twink
condom handjob
lingerie stockings glamour
free sexcam florida
Broken China Dolls
certified nurses aide registry
getting your nose pierced
bukkake before after
sylvia darlington teesside
open pussy licking
reality tv award dick big brother
Cream My Pie-3 CD-1
sexy teacher sex
plaid school uniforms
nigger fucker
what to expect when going off oral contraceptives
milf sucking balls
sexy nurse shot
xxx home made videos
Blowjob Ninjas-2
young olsen twins
male anal masturbation techniques
orgasm female
vintage hand mirror
lesbain teachers
nipple slip video
cute blonde girl
big swollen pregnant belly
outdoor + pee
Mommy Loves Em Young CD-1
northeast community college
slut galleries
fatty tits
portsmouth public schools ri
kinsey incest pro
camel toe lesbians
throat mucus problems
index gallery asian teen
preteen pantyhose model galleries
milf websites
zac efron nude
bondage rubber
cartoon vagina
outdoor wall art
pussy xxx
teen skinny dip
lesbian porn videos
girl drunk at party
asian girls xxx
Mulheres Que Traem-6 CD-2
horse shoe tattoos
high school musical toy stuff
fucking in stockings
reality sex guides
milf sucking dick
facial les bukkake
naturist young girl
orgy of lesbain sex
pool party sex
hot girls kissing with tongue
sexcam fun
penis enlargement before and after photos
teen fat
gostats adult amateur jandj
die huns
girls drunk fucked
young nymphets art
pantyhose femdom
naked girlfriend
hunk torture
thong flashing gallery
hot boss
japanese free school girls
arse fisting
nude preteen model
the nurses are cumming vol 2
avril paparazzi
incest board index
tentacle monster porn
log in and password for russian sex bombs
huge cum swallow
Mom And The Pop CD-1
twink in bed
plastic surgery slumber party
prop 69 and california and dna and secretary of state
honks fanfiction
yo slut
accident broker insurance personal
horny pregnant girls
rubber fist
boss compression pedal
leather femdom couples
this is the new shit by marilyn manson download
naked butts
penile oral stimulation
the glory hole
penis large
porn paysite passwords
wichita indian tribe
girl suck a dick
old women nude
skinny dipping photos
cfnm tk
deep throat porn
girls taking shit
do they still make self piercing earrings
female shower
secretaries fucking their bosses
spanking female
adware downloads free remover spyware worm
tulsa oklahoma zoo
interracial wife slut stories
teen movies free mpegs
sexy humor
hardcore drunk movies xxx
white wife fucking black cocks
daughter spanking
blonde cum slut
little young girls
hunk twinks
clothing petite used
latex nude
Mademoiselle CD-2
paris hiltion nude
free fake celebrity bondage
drunk teen lesbians
chicago website hosting
milf lesbian strapon
secretaries caught fingering
czech sluts
paris hilton porn video free
free tranny foot fetish video samples
teacher lesbian
marc jacobs nylon bag
slave castrate by dominatrix
my horny teacher
gay men personals
mature asian porn
porn star lyla fisher
Squirtaholics-4 CD-1
hp personal media drive
lesbian strap-on sex in orgy
peter north facial mpegs
vulva diagram
xxx amateur
latex mpeg
full paris hilton having sex
paris hilton home sex video
daring exhibitionists voyeur
Im A Cheerleader So Bang Me CD-2
oral slut
nude grandmas
redhead teen fuck
plastic surgery slumber party
state college breast reconstruction
vanessa hudgens upskirt
Super Busen-5
home depot sucks
glory carn
preteen boys erect penis
crotch upskirt
head enlargement penis
secretary sex video
bdsm gay sex
ghost orchid tattoo
gay military studs
tranny fuck girl
male bondage stories
hd shemale
pregnant squirting pussy juice
fuck machine orgasm
bizarre toy insertions
french maid bondage
transvestism and bondage
blood blister in mouth
camel toe junction
make me squirt hard
totally free live sexcams
bang my hot wife
sexual fisting
ggg spoon bukkake
paris je t’aime
vintage fishing reels
amateur match local hot singles
he had breasts pierced
Maximum CD-1
transvestite creampies
yellow latex dress
small wrist tattoos
drunk speeping girls
bushy pussy
fucking fat girls
female submission stories
Driven CD-2
lolita cp sites
crack whore movies
tortured clit
pregnant cock
child cameltoe
mature lesbian sluts
fake olsen twin blowjob videos
free lesbian porn movies
granny free fist
olsen twins fucked
amateur photographic models
trackless shower doors
my friends hot mom porn site
18 And Easy-5 CD-1

Employment Criminal Background Check: A Must for Every Company

by Vikram kuamr
Hiring someone is a critical task. You don’t only get to evaluate the person you are hiring based on what he or she says about herself. It is also important to get data from other sources; and this could be a tedious thing to do. You need to contact the previous employer and interview references. On top of these processes, you can’t be assured of how trustworthy the person is; and when the candidate finally shows the true colors, you are sometimes partly blamed because of employing the person. Since it is important to be totally sure of the trustworthiness of the candidate, you have to definitely conduct a criminal background check.

Oftentimes, employers want to deal with people with clear criminal records. The companies that can take advantage of the existing resource for criminal background check are: any financial institution, companies dealing with children and families, companies dealing with consultancy and contractors, rentals, merchandising businesses, housekeeping, and those dealing with online transactions. These are only a few as there are many more businesses that want to have trustworthy employees.

The Right Time

As much as possible, criminal background check should be done at the onset of receiving and checking application letters or forms. You don’t have to wait until the second phase of the hiring process or the interview phase or even further. If you are attracted with what is in the profile, think again. Some of the criminals are wiser than you think. You have to be wary that criminals are born intelligent, thus they are able to get away with their crimes (or even thought of doing crimes). If it is not too much for you, criminal background check should be part of your preliminary process of hiring candidates. Unless you are desperate to get people working for you, you need to probe the applicants well before they get their hopes up.

The Source

Nowadays, you don’t have to worry on how to get criminal background check. If you are thinking that it will get a considerable amount of your time just knowing about the candidate’s past, know this: everything is made easy with our modern technology. It is not about lie detectors and other investigative gadgets. All it takes is a computer and Internet access. Criminal background check can simply be done online. The Internet is full of resources not just about events, celebrities and popular news. It can also be a source of criminal background of a person, even the simple layman. One site that provides information about a person is the GetACriminalCheck site. Here, you can get details from the previous names of the person up to the state, federal, and county background.

GetACriminalCheck is a free site for criminal background check. It provides basically everything about a person except the sensitive details like bank accounts, passwords, SSS numbers, insurance records, and other non-public details. Although they are good source of information about a person, they ensure that the data they provide is not detrimental to the person’s privacy.

Since it is important to be totally sure of the trustworthiness of the candidate, you have to definitely conduct a criminal background check. GetACriminalCheck is a free site for criminal background check.

Article Source: U Publish Articles

Original Source: Employment Criminal Background Check: A Must for Every Company

Slot Punches: Why Are They So Important?

by Lisa Mason
If you make your own ID cards then you must have a slot punch. Slot punches are used to make the hole or slot in ID cards so they can be attached to the hardware that attaches them to your clothing, belts, etc. You will need to have this device to make your cards look professional. It will also prevent the card from splitting because trying to use any other type method for making a slot would crack and split the card.

These devices can make slots of different sizes to accommodate any size badge. Of course, the type of slot punch machine that you have will determine what options you have when it comes to size and shape of the slot. Each device is designed with certain features that are used for different types of badges.

Types of Card Punches

There are several different styles of punches deigned for identification cards. For instance, some card punch machines are designed to make round corners that are needed for many styles, some make round holes and others make slots. Below are the four main types of punches available along with a brief description of each.

*Table top punch - The table top slot punch type is the best choice if you need to use it often. You set it according to the size you need which will depend on the type of badge you use.

*Hand-held punch - The hand-held punch is the simplest to use. It is the best option for when you need to use this type of device occasionally.

*Stapler punch - The stapler style is used mostly in the office type work environment. You can buy light-weight or heavy-duty designs depending on how often you need to use this type of device.

*Electric punch - For the business that uses different size ID badges or that uses them often the electric punch is a great option. All you do is set the controls and the machine does the rest.

Each type of slot puncher listed above comes in different styles and sizes so you have a variety of options to choose from after deciding what type you need.

Basic Information

The slot punch machine is an ingenious device that perfected the ID card and helped to make them as popular as they are. How else would you have all the different options of attaching them to your clothing, lanyards, belts and so on? Without this device you would have to keep your ID in your pocket, wallet or purse. It would make it difficult for security to do their checks and employees would be spending more time fooling around looking for their badge when they need it.

These devices are affordable and easy to use. Any company that wants to make their own identification badges must have one before they can supply their employees with professional cards to represent their business. There is no doubt about it slot punches are worth every dime that you pay for them and will certainly make a difference. Without them, the ID badge just wouldn’t be the same.

Visit ID Superstore for low prices on slot punches including hand held slot punches.

Article Source: U Publish Articles

Original Source: Slot Punches: Why Are They So Important?

Discount coupons for UK retailers the dream of every savvy consumer!

by Clint Jhonson
During the 1970s a new trend appeared. People were using coupons and discount vouchers clipped from magazines and newspapers in order to purchase certain products at a more attractive price. The trend continued during the following decades as well, gathering more and more enthusiasts. The appearance and the further development of the Internet led to a new trend.

Consumers started to become interested in online discount coupons for UK retailers. Based on the same concept, these coupons offered discounts for various goods. Today, we know that discount vouchers for UK retailers are more than something we use to get a discount. They are efficient and thus, widely used marketing tools.

If you are interested in discount coupons for UK retailers, then a simple search on the Internet will suffice. There are specialized websites, offering discount vouchers for UK retailers and their different products presented. You can discover coupons for computers, electronics and appliances. There are also plenty of interesting offers on various games (consoles, Xbox and PS) and clothing. Many people prefer to use the coupons issued online in order to benefit from discounts on DVD players and jewellery. Every day, more products are available at a discounted price thanks to the coupons, distributed not only through the Internet but also on mobile devices (PDA, mobile phone).

The reason why discount coupons for UK retailers are so popular is obvious. They offer a deducted price and genuine shoppers are usually pleased with such discounts. For UK retailers, this is also an advantageous deal. They consider these vouchers to be an effective marketing strategy, building customer loyalty and allowing them to market a product without too much effort. Discount vouchers for UK retailers are found online with the aid of specialized resources. As an online retailer, offering prospective customers such coupons means you are interested about the way you present your products. It also means that with reduced cost, free shipping or other type of discount offered, you want your customers to feel satisfied.

Today, we no longer spend an important amount of time clipping coupons from the newspaper. Instead, we browse the Internet in search for discount coupons for UK retailers, looking for specific products or services. More and more companies being to realize the advantages posed by discount vouchers for UK retailers, resorting to these certificates for marketing their products. Coupons are generally used to introduce new products on the market, such as laptops, washing machines and TV sets. Discount codes can offer an impressive reduction for such products and customers feel attracted to a good deal. This way, they will return to the same brand the next time they need a similar product. It’s called brand loyalty and it works in a perfect way.

No matter if you are new at virtual shopping or not, finding discount coupons for UK retailers is not a difficult thing to accomplish. The advent of the Internet has contributed to an increase in the number of consumers interested in discount vouchers for UK retailers. They do not think of these coupons as marketing tools but as a sure way to take advantage of appealing discounts. On the other hand, retailers base these offerings on careful analysis of the market and they recognize them to be the perfect way for boosting sales. There is no better method to reach the targeted audience and discount coupons can set you apart from the competition.

There are two main advantages when it comes to using discount coupons from UK retailers. Online vouchers offer important savings but they also present an additional advantage, meaning satisfaction. It’s all about knowing you got a discount. Consumers become interested in trying out new products as well as saving money by using discount vouchers from UK retailers. How about checking out some of these promotional offers on your own?

Our website offers discount coupons for UK retailers. We invite you to pay a visit and discover the many categories present out there. We guarantee top-quality discount vouchers for UK retailers. Are you ready to start discount shopping?

Article Source: U Publish Articles

Original Source: Discount coupons for UK retailers the dream of every savvy consumer!

Tips to a smooth navigation system

by Cyrus Bilimoria
The one thing that a website must have to keep visitors from leaving it in a hurry is a well-planned, smooth navigation structure. Poor navigation confuses visitors and even if you have superior content and design, you are likely to lose your visitors, possibly customers, as they wouldn’t know where to go next.

A properly designed navigation gives a clear structure and organization to the website. Visitors find it easier to understand where they are, what’s on offer, and where they would like to go next. This is in turn wins the confidence of the visitor, turning her into a potential customer and encourages her to further explore the products/services on offer and eventually make a purchase decision.

A website’s navigation can be presented in many ways. You can have a top menu bar and a bottom row of links or menu bars along the left or right side of the screen or even in a frame present in every page of the website.

Whatever the way may be, the main purpose is to enable visitors to easily access any page with maximum of two or three clicks, with the main page just one click away.

Let’s now discuss some of the ‘must-have’ navigational elements to make every page of the website smoothly accessible:

1. Link to Home page :

Every page of the website, no matter how deep within the site it is, must have a link to access the home page. Likewise, the home page must have links to all other pages of the site. This is essential to enable visitors to return to the starting point if they have ventured too deep within the website. Also the main logo which appears on each page of the site must take the visitor back to the home page with one click.

2. Facilitate Page jumps:

Visitors seldom read whole pages especially if they don’t find their desired information there. Long pages should give visitors the option to jump to other pages if they wish to. Each page should thus have links other relevant pages of the website

3. Create Breadcrumb trail :

If a visitor lands on some inner page through search engines, he/she will be confused as to where to go next. In this situation, building a breadcrumb trail proves to be a great help. Breadcrumb trail is a row of links at the top of the page as well as at the bottom, that shows how the site is structured. This trail tells the visitor his/her position in relation to the rest of the site and provides links to go to home page or any other page.

4. Don’t forget a Sitemap :

A site map link is as important as the home page link. It presents the whole structure of the site in an at-a-glance format, making navigation very easy. Also it helps in search engine optimization (SEO) efforts as it enables the search engine spiders to locate the inner pages easily.

5. Have Multi-tier navigation structure:

Complex or large web sites must have multi-tier navigational structure which helps visitors to reach the relevant page without going through various unrelated pages.

6. Maintain uniformity :

To avoid confusion, navigation structure and its presentation should be uniform throughout the site. It should not be vertical in one page and horizontal in other pages.

Choose the type of navigation systems that suits your site best

There are two types of navigation systems - global and local. While global navigation operates at macro level and helps visitors in navigating through broad general categories, local navigation operates within a particular section or a page helping visitors to reach a specific location within the that section.

Both have their own takers though according to a study conducted by Prayag Consulting, most prefer the global navigation system.

If the website doesn’t have more than a few pages, its navigation system is not a very complex affair. But if the site has hundreds of pages and multiple categories offering multiple services, a prudent mix of both global and local navigation systems is required to make visitors access the information they are looking for, quickly and easily.

Cyrus Bilimoria is a web site designer and an amateur writer. He has contributed several insightful articles on developing interactive web site designs with the help of flash web site templates.

Article Source: U Publish Articles

Original Source: Tips to a smooth navigation system

Do You Need To Be Wary Of Your Own Employees?

by Cash Miller
During the course of my career as a small business owner I’ve become a bit of an expert on the hiring and firing of employees. But especially when it comes to firing. I’ve long ago lost count on the number of people I’ve fired but I can tell you that I’ve personally had to pink slip well over a hundred people. Like I said I’ve long ago lost count.

I’ve always tried to take care of those that have come to work for me. I’ve always believed in doing my best for those that give me their best. And as many small business owners know your employees can become a sort of extended family for you. I’ve made some very good friends over the years and enjoyed knowing a great many people. But I’ve also learned some valuable lessons along the way.

One thing I’ve learned and constantly preach is understanding the business you’re in. This can be especially important when it comes to hiring people. You need to understand the type of people your business will attract. If your company designs software then you obviously are going to attract a better educated worker than say if you run a fast food restaurant. Some businesses tend to attract younger people and some older. So you need to understand the quality of worker you can expect will show up at your door looking for a job. Of course pay and benefits have a lot to do with it but so does your working environment. I’ve had quite a few people interview for a job with me that just didn’t understand the kind of job they were applying for. Every business has a sort of atmosphere it develops and many industries have a built in image that you alone will never be able to change.

The problem with a business is eventually you do have to hire somebody. Otherwise that business will never be able to grow and really prosper. You can’t do it all even though you wish you could. But as I already mentioned the type of business you own will be a big factor in the pool of candidates available to you.

For myself this was especially true it seems and unfortunately for me not in a good way. This to me would help explain why I fired so many of them. I also have contributed to the problem. I happen to want to see people succeed and have been known to give many a second chance if I thought a person seemed worth the effort. I have on occasion been burned but not every time. As I said I like to see people succeed and I’ve always believed in rewarding their efforts when they helped the business.

It’s often been said that one very good way to get great productivity out of someone was to make them take ownership of what they do. When the business does well they should do well also, not just the owner. I’ve always believed in that policy. The problem is too many people want to take advantage of it and you. And the bigger a business gets the more they think they can get away with.

I’ve helped out more people than I can remember especially ones that have managed to get themselves into financial trouble. I’ve helped employees find places to stay, pay their rent, move their furniture and so on. To me they were apart of the family and if I could help I did.

For all I’ve done I’ve barely even gotten a thank you. More often I’ve had those same employees cuss me out behind my back and try to take advantage of me and my business. I’ve unfortunately had to fire people for a lot of offenses. You of course have the usual show up late or not at all types. They’re easy to deal with.

I’ve had employees go much farther with the trouble they caused me. I once had a office assistant steal a check and try to cash it for $5000. I had one employee that had been issued a gas card use it to buy gas and then he sold the gas to some friends. I once found a pot plant growing out of one of our bathroom sinks. I’ve had employees steal tools. And for me the biggest offense of all is when they stop doing their jobs. This applies to the salesmen I’ve had in the past. They go out day after day and bring in less than I’m paying them. I know salesmen can have bad weeks or months but it’s the customers that usually let me know when they hadn’t seen they’re rep and can’t get ahold of them.

The point I’m getting at is that as a business grows larger and more people are needed to keep it going, you have to be aware that while you may have your employees best interests in mind they might not have yours but they most certainly have their own best interests in mind also. And because you are only one person you can’t watch them all forever.

But take heart, there are others out there that might one day come to work for you. And they will realize that if they also take care of your business as if it was their own it and you will take care of them. I managed to find a couple along the way and I expect you can find some of those people too.

Cash Miller is an experienced entrepreneur and speaker who has spent over a decade as a small business owner. His years of experience in small business cover many topics. For more small business information you can go to http://www.SmallBusinessDelivered.com

Article Source: U Publish Articles

Original Source: Do You Need To Be Wary Of Your Own Employees?

Team Building Disciplines: To Inspire Motivated and Results Oriented Teams

by Bob Urichuck
As a team leader, are you inspiring, motivated and results oriented? Maybe you are because you love what you are doing because you are doing what you want to be doing - Team Building.

Somewhere along the way you made a decision, you took control of the things under your control, got to know yourself, your dreams and desires and you paid the price to make your dream a reality by mastering self-discipline and personal leadership. That is what a leader needs to build effective team. Are you a team builder?

This isn’t always the case with most team leaders - they don’t know how to build teams, because they themselves have not yet built themselves. Many team leaders are not in control of themselves, they are not motivated, inspiring or results-oriented.

Team leaders may not be aware of the fact that to lead, inspire or to motivate others they must first lead inspire and motivate themselves. How can you give something to somebody else if you first don’t have it yourself to give? Effective team building is from the inside - out.

You need to take an inside-out approach and take inventory. You need to go to work on yourself for yourself before you can get into team building.

You are the # 1 person in the world. If you can’t do it for yourself, how can you do it for anyone else? These disciplines must first be mastered before you could master anything else, and only then can you demonstrate it in team building.

Before you create and build a team you must know why you are creating one and the expected outcomes. But, are you the team leader? If you are, you best understand the job description, roles and behaviors of being a leader and how to increase leadership effectiveness.

A leader no longer directs people but develops self-motivated individuals. They don’t manage on a one-on-one basis but build teams that manage more of their own work.

A leader also performs many tasks - from being an administrator to being a psychologist, not to mention being the guardian of the bottom-line. A leader is an enthusiast, a team builder, a good listener and gives credit to others through recognition and praise, while maintaining and demonstrating an outcome orientation.

To build an effective team requires many characteristics. A team must have a purpose. A team’s purpose is defined by its mission. The team mission is something that the team intends to do. It is the object for which the team exists as determined by the team leaders and team members.

It is a clearly stated purpose that serves to direct and motivate the team in pursuit of its goals. This is a team building discipline needed in order to inspire a motivated and results oriented team.

The team’s mission is driven by the organization’s vision. The organization’s vision provides a “big picture” perspective that serves to align people, ideas, and attitudes. It must, however, be communicated to team members in such a way that they are inspired to be part of it. To be successful, the team must align its purpose or mission to the organization’s vision.

Each member must have a clear understanding of the team goals and what is expected of them. A team goal is an end that the team strives to reach; it directly supports both the mission of the team and the organization’s vision. Teams that agree on their agendas can direct their energies towards task accomplishment.

All team members determine effective team goals. When everyone takes part in establishing the overall goals of the team, individuals on the team have a clear understanding of what is expected and can develop a commitment to working with one another in pursuit of team goals. This is a team building discipline needed in order to inspire a motivated and results oriented team.

Within the team you must establish a high degree of communications, trust, support and cohesiveness between members. The team needs to operate under flexible procedures using effective problem solving and decision-making methods. Use of authority in decision making by a team leader in no longer effective.

Using a consultative or still better, a consensus approach where everyone has say, to decision making allows for a greater freedom for team members. This is a team building discipline needed in order to inspire a motivated and results oriented team.

But, there has to be more than just freedom. There has to be an element of fun. Fun is part of the team culture and can be created in many ways. One way could be for the team to create a team name and identity that is reflective of the team’s mission and/or it’s members. This is a team building discipline needed in order to inspire a motivated and results oriented team.

Team members must know how to run effective meetings through the use of an agenda, ground rules, objective setting procedures, roles and responsibilities. Effective methods for action planning, monitoring, communications, evaluations and follow up should also be reviewed and established.

Each member should also demonstrate appropriate personal, interpersonal and group task behaviors. These are a team building disciplines needed in order to inspire a motivated and results oriented team.

Team members need to be empowered and trusted that they will do the job to the best of their ability. If they are, they are more action-oriented and committed to the implementation of the plan. Be there to coach them, not to direct them. Allow for failures and lessons learned.

The Bottom Line: Demonstrate the appropriate behaviors for team building and the team will follow, but also give them all a chance to participate and to lead.

Bob Urichuck is an International Speaker, Trainer and Best-Selling Author. Learn personally from Bob in the areas of Sales, Motivation, Leadership and Team Skills. Bob presents a series of great ideas and strategies with combination of facts, humor, and practical concept in a high-energy and self-discovery process that you can apply right away to achieve results. Subscribe to Bob’s Free Newsletter, worth $297, visit http://www.BobU.com Now!

Article Source: U Publish Articles

Original Source: Team Building Disciplines: To Inspire Motivated and Results Oriented Teams

Secrets of Leadership

by Robert Reed
The influence of leaders on business is irrefutable. Great leaders create great businesses. Average leaders create average businesses. Leaders are the ones that set the vision. They set the tone for the organization and lay the foundation for what’s to come. Many leaders find that in order to achieve greatness they must not only bring wisdom to the table but also an air of charisma or charm. People long to find and follow someone they can believe in, someone that they trust, respect and admire, from near and from far. Entrepreneurs understand this and use their intelligence, integrity and class to speak for themselves, and make others want to speak more about them. Entrepreneurs are naturally great leaders and own successful businesses that increase in value and throw off generous cash flow. They are able to lead their companies to victory because they know the seven secrets of Leadership, which are as follows:

1. Have a Critical Eye - As the captain of your business, you must confront reality and recognize what’s working and not working and make changes accordingly. Remember Pareto’s Law - 80 percent of company profits typically come from 20 percent of the products and customers. You need to know where your 80 percent is coming from and focus on making them happy and consider getting rid of the rest of your clients and seeking more like the ones that are most profitable. Don’t worry about hurting people’s feelings or shaking up the status quo. Change is inevitable, but it is always easier to deal with if you initiate it. Remaining static in a changing market is actually riskier than actively shifting your strategy.

2. Accentuate the Positive - Focus on your business’ strengths rather than diverting attention to correct problems. As the leader, you can’t get bogged down in the minutia of the business, nor can you get distracted from the focused strategy. Delegate the task of correcting problems if you must, otherwise keep your focus on building your business’ strengths and doing what you do best be it gaining new business or creating new products or services.

3. Accept the Coming Change - We all know from the classic business fable Who Moved My Cheese that it’s best to anticipate change and move with it, but it’s a constant battle to keep you and your company from becoming complacent. Accept the inevitability of change - it offers great opportunity. By accepting and anticipating change, you can stay on top of your market. How is the economy affecting your sector? How can you reposition your product or service to stay ahead of the competition? What can you add to your value to keep it relevant?

4. No One Can Sell Your Business Like You Can - Be passionate about your business at all times. If you’re not convinced that the product or service you are providing is phenomenal, your customers won’t be either. As the head of the business, anyone you talk to is a potential client and they will either be attracted to your business by your positivity and passion or repelled by your negativity. As a leader, you are always on, so wherever you are, you must always be ready to talk the talk, business style.

5. Consistency is Key - Consistency of promises and delivery builds confidence and signifies reliability. It is always best to under promise and over deliver to your customers every time. Consistently making patrons happy is what creates loyal repeat business. How can you track and make sure that you are reliably satisfying customers? Can you put out comment cards or poll your clients without bothering them? Can you have mystery shoppers put your team to test?

6. Play a High Value on Continuity - It takes know-how to do a job well over time. Keeping employees happy will keep them around and increase your level of continuity. A high value should be put into finding good employees, training them well, clearly explaining their role and the objectives that they are responsible for and keeping them happy and thus around. If you have high turnover, ask your employees for critical feedback. This can be done anonymously for the most honest answers. It’s hard to make your customers happy if you are constantly dealing with employee loss and job dissatisfaction.

7. Keep the Faith - Replace your fear with faith, that is, belief in your ability to succeed. By working hard, pushing for superior value and customer service while keeping your employees happy, you will succeed. The path to flourishing has many twists and turns and can be scary at times. The true Entrprenuer stays strong and shows courage and determination throughout the life of their business venture. The positive people who hold on to this belief get through the hard times and make it in the cutthroat business world. Make sure that you keep the faith.

Essential components that female entrepreneurs must put into place to create a successful business. Chic Entrepreneurs are naturally great leaders and own successful businesses that increase in value and throw off generous cash flow.

Article Source: U Publish Articles

Original Source: Secrets of Leadership

The charm of African Arts And Crafts

by Herman Wheeler
Africa is well known for its art and craft works, most of these arts works are found in the form of sculptures, fabric work, decorative items, musical instruments like drums, and paintings. Most of the statues will be carved in the form of humans, which represents great leaders. They make their art work in such a way that each and every piece of art reveals their tradition and culture. Normally Africans DO NOT show affection to each other, they make their art work which resembles their culture.

The statues of animals in African art are included with human figures, to further give praise to the person being honored. For example, a horse is considered a very noble animal, and including one in a sculpture of a man or woman means that person is being held in very high regard. Most contemporary statues are made of either stone or carved of wood.

There are many evidences which show that African arts could be found as early as 500BC. In some places of Sahara and Nigeria there are sculptures carved on rocks and woods. Metals like Bronze were also used by the people to make statues out of it. They even used terracotta and ivory to make their art work more rich, which was usually reserved for royalties. These kind of unique art pieces were the decorative items for many houses in those days. People use to wear fabrics made with art work, which resembles the wearer as a part of an art piece. They even made wall paintings which were made out of wood and they used it as decorative items.

African arts and crafts mainly resembles it’s tradition. Every single piece of art resembles the culture and daily life of African people. Many historical African arts can be found in museums, one of the best examples is the African Mask. African people mainly used masks at the time of wars. And they even used it in some religious occasions and also on the day of harvesting.

African people design the masks according to their place, country or tribe. You can find many different patterns of masks which are made out of ivory and woods. For example, the people of Liberia and Ivory Coast make their masks with wide foreheads; flatten noses, big lips, and pieces of rope attached to one point to make it look like hairs. And the Punu people of Congo and Gabon carve their masks usually with wood and also the hairs on the masks will be made out of wood, which resembles rich women. And they paint these masks with white color, as they believe that the masks serve them to scare of evil spirits and witches.

Other African arts and crafts used in old African traditions are African baskets. The baskets of the Etsha and Gumare tribes in Botswana are particularly famous for their beauty. While baskets are usually carried over the head, the influence of foreign cultures has modified the way baskets are carried, allowing totes to be slung around one’s shoulders. The result is many gorgeous designs of African ladies’ handbags which are still quite unique and appealing, using indigenous materials such as mud cloth and suede, decorated with fringes and cowries shells. Contemporary, yet still reflective of a vast heritage of African arts and culture.

Herman has been collecting and dealing with African art and Crafts for a number of years. He has also assisted others in putting their own collections together. Visit http://www.theafricanartwheel.com where you will find an extensive resource on African art and Crafts.

Article Source: U Publish Articles

Original Source: The charm of African Arts And Crafts

Motivate Your Team With The Power Of Positive Persuasion

by Rick Kirschner
How can you use persuasion to increase the motivation and performance of your team(s)? Use the power of persuasion. Persuasion is the deliberate attempt to get a change in the thoughts and behavior of others.

Give them your attention, listen well and learn about what motivates them. Any motivational model that appeals to you can be used for this purpose. You can use the Kirschner Motivational Model or McClelland’s Model or even Maslow’s Heirarchy of Needs to speak to the needs motivations of your people in a way that moves them, engages them and connects them to a desirable future. And you can use a motivational model to offer to protect them from an undesirable future as well.

Successfully using a motivational model isn’t just about what you say. It’s also about how you say it. The fact is that most people are listening emotionally most the time, and logically only rarely. So, no matter how logical you are in what you propose they do or don’t do, you have to send signals that encourage your people to let themselves be influenced by you. Otherwise, you may be wasting both their time and yours.

There are known ways to package what you say for maximum impact. These packaging tools are what I call ‘guides, signals and themes.’ Signals speak to how you address the emotions. Guides help you present logical statements in emotionally satisfying ways, which makes them easier for others to understand. Themes are a way of structuring what you say to help you stay on track while saying it. The more you use this kind of approach, the more successful you will be in getting a sustainable result.

Engaging the motivations of your people shouldn’t be hard work. In fact, it puts to work the fact that almost nobody goes to work wanting to do a bad job. Most people want to do well, and want what they do to matter. So teamwork happens when leadership happens, and leadership begins with you knowing the answers and being able to share the answers with your people to three very important questions.

The first question is What are we doing? This refers to the task before us, the goal we’re aiming for, the problem needing a solution, the challenge needing our energy and focus, our reason for being here, being together.

The second question is, why are we doing it? This question seeks to isolate the reason behind the reason for doing something. For example, what elevates this problem to the place of needing a solution over other problems? What makes this challenge the important one over other challenges? Why do you have this particular goal instead of some other goal? What is the compelling reason that makes this more important than something else? Your people must know why they’re doing what they’re doing, or they’ll find no reason to keep doing it until it’s done.

The third question isn’t about the task, goal, problem or challenge. And it’s not about the reason behind these things, either. Instead, it’s about the motivation of your people. The question is, why does it matter? Why does it matter to me? To you? To us? What do we stand to gain or lose in doing or not doing it? Because human beings act out of self interest, or they do not act. That’s what matters, and that’s what makes what we do matter, makes it count.

Once you have the answers to these questions firmly fixed in your mind, you can help your people to find their own answers to these questions and then keep those answers in front of them as a reminder of meaning and purpose. But don’t let a day go by without making certain that these questions are part of the ongoing conversation between you and your people. Because time is fleeting, memory is short, and life has a way of filling in our moments with other input and information, unless we make a real effort to hold a strong focus.

Of course, it’s one thing to have a lofty vision, and something else entirely when it comes to the rubber meeting the road. To keep your people connected and focused, you simply must treat them with respect, keep them informed along the way, and give recognition whenever it’s due. Recognition, not just in the large things, either, but in the small things as well. People feel recognized when you show appreciation. Thanks for showing up. Thanks for speaking up. Thanks for standing up. Thanks for keeping your promise. Thanks for following through. My mom used to tell me that there is always something to appreciate, you just have to appreciate the value of appreciation to find it.

If you do it successfully, your persuasion efforts will create the atmosphere necessary for positive results. And that’s good, because nothing worthwhile is likely to get done in an environment where bad behavior dominates and respect is lacking. You know the saying about one bad apple can ruin the whole barrel? Well, one person behaving badly can undermine your best efforts at positive persuasion.

Here’s what’s bad about bad behavior. It has a bad effect on morale, teamwork and results. There’s no getting around the fact that pushy, negative, disruptive and unreliable behavior is costly because it has real world consequences.

So what is to be done about the bad behavior of an individual on a team? It’s important to keep in mind that human behavior is purposeful. People do what they do for what they consider a good reason, and labeling a particular behavior as good or bad may do little to influence whether you get more or less of it. More important is to understand what’s behind a behavior, how it serves a purpose in someone’s life or work. Understand the ‘good’ intent behind ‘bad’ behavior, and you may find yourself in a position to do something about it, from helping your people understand that the consequences of their behavior are self defeating to their good intentions, to revealing to them better options for fulfilling their good intent. Done persuasively, they’ll be grateful for the insight and opportunity to learn from you. And you, as a result, will get better results from your people.

When you have a problem behavior to deal with, what can you specifically do? First, observe it. Notice what is happening, when it happens, where it happens and how it happens. Then get together with the person or people involved, and learn everything you can about it from them.

Set the stage by telling them what you’ve observed, where and when you observed it, and then ask them, “When this happens, what’s going on for you? What is your intention?”

Next, tell them the self defeating part. “When you do that, here’s the reaction it gets. Is that what you intended?” And the answer is almost always going to be “No, it’s not!” That’s your learning moment, right there. “What do you think might work better?” Either give your people a chance to come up with a new choice, or, if they’re drawing a blank, either brainstorm with them, or tell them what you know could work better. In any case, you’ll have set the table for learning. A little reinforcement, and it becomes their skill for life.

Effective persuasion requires knowledge about people, tact and skill in dealing with them, and your commitment from the moment you start to the moment you get the result you aimed for. Bring these things to bear and your efforts will bear fruit in the form of motivation and morale, achieved goals and positive results.

Dr. Rick Kirschner, speaker, teletrainer, coach, and bestselling author. His books include ‘Insider’s Guide To The Art of Persuasion,’ ‘Love Thy Customer,’ and the international bestseller, “Dealing With People You Can’t Stand.’ For a limited time, get the $49 audio ‘Dealing With Difficult People’ free! Visit http://theartofchange.com/promo for more information.

Article Source: U Publish Articles

Original Source: Motivate Your Team With The Power Of Positive Persuasion

Start A Home Based Business Or Rot

by Peter Fitzgerald
Twenty years ago, going to work meant travelling, possibly many miles, from home to a factory or office. Thanks to the Internet, you can start a business almost instantly, easily and affordably without leaving your own house. It is irrelevant what your skill level is or area of knowledge and you can start a home based business at any age.

Before you can start you’ll need to come up with a sound commercial idea. If you are planning to quit your job in order to start, it is important that you patiently take the time to put plans in place before you do.

While most people who start a home based business work alone to start with, they need to grapple with manpower issues as the business grows, you must be prepared for that but such problems are all positive. If you are determined to take this turning in your life there are many things you need to know in order to make it a success.

The procedure I’m outlining here will work for starting any kind of business, but as we’re focusing on home based businesses, we must work through the entire business selection process. Ask yourself, what talents and skills have I and how can I use them to best advantage in order to get my new business of to a flying start?

Another question is, can you overcome the obstacles that may prevent you from starting a home based business in the first place? Improve your odds of success by moving slowly and carefully while starting your business and you may join the 35 percent of those who succeeded in their first year and the 85 percent of those who are still in business and doing very well after three years.

Never start a business just because it is a subject that you’re passionate about, a suggestion usually advised by people who haven’t the faintest idea what they’re talking or writing about. Beware! Always investigate a market first and make absolutely sure that there is a demand for your product or service, that is what counts and if you’re passionate about it, all the better.

Remember, marketing is the core of your business. A brilliantly designed web site and a first class product that everybody needs and wants, is of no use whatsoever if the site is not marketed properly.

As many as 17 million people squeeze extra hours into their work day by taking work home from their full-time jobs, and another 12 million people are independent home workers who work exclusively at home, the reason being that the Internet and computer technologies now offer home based entrepreneurs the same tools for communications, accounting and marketing as are employed by multi-national organisations.

With the web bringing the world’s market to the average household living room, consider marketing your product online. There are many different types of home based businesses, people from all walks of life, from marketing professionals to stay at home mothers, who are seeking out work at home business opportunities.

Network marketing came into its own with the advent of the Internet. Many of these made some of their members a fortune, others have sunk as quickly as they surfaced but that doesn’t mean that they don’t work because they do. Our attention was initially caught by the following program because both Rachel Long and Mike Glaspie, the two most successful Network Marketers of all time, head the Top Sponsors List. Seeing one of those names is very significant, both in the same place, is even more so.

Constantly fine-tune your marketing strategy and always test new ad copies to see what brings you the most sales. But whether you are setting up as a home based business marketing company or in separate premises, there will be some challenging times ahead. Do any of the products you currently use and really like have a direct sales marketing channel?

A successful business needs five major ingredients: money, time, knowledge, hard work, and marketing, marketing, marketing. Find a team where you can learn form each other on strategies, advertisements, marketing campaigns and team building:

If you asked for advice on what to sell on a street market, I would tell you to visit several, spend time there watching the trader’s activities. Don’t even bother to take a note of the traders who are standing around doing no trade, it doesn’t matter how beautifully displayed their goods are or how much you like them or how polite the traders may be. If they’re not taking any money their trading idea is worthless and in a few weeks time, if not before, they will not be there.

You would see a few traders serving customers every few minutes, occasionally a little queue forms then a little lull then there he goes again. Take a note of what he’s selling because that information is very important, Move on through the market. Who else is taking money? What is she selling? How manageable are those items? Who is trading week after week? Who is always there taking money?

That research has told you everything you need to know and you can not fail as a street trader can you? Research the Internet because the same applies. Whatever you do, do not wrack your brains for an original idea. Find out who’s making the money and do the same.

You have more than one or two skills, so you’ll find that your list of possible home business ideas gets longer. Don’t censor yourself as you list home business ideas. List all your ideas at this stage; crossing off choices comes later.

If you’re not getting the results you want, let whatever ideas you have go and be willing to try something that someone who is getting the results suggests. Get involved with an online community of entrepreneurs. Nothing is a better motivator than involvement with others who are succeeding and sharing the ideas and information they’ve learned.

There is a very interesting UK Cash Gifting operation chugging along very well in the United Kingdom, A group of experienced Internet marketers have adapted one of the Gifting Clubs for concentrating on the United Kingdom market, GB Pounds are changing hands at a very rapid rate indeed, get some.

For Articles, Resources, Tips and Ideas to start a Home Based Business from anywhere in the World, visit: http://www.improvemyincomenow.com

Article Source: U Publish Articles

Original Source: Start A Home Based Business Or Rot

Northern Rock - Could It Happen Again ?

by Leslie Hardy
The sight of worried depositors waiting in line outside branches of the Northern Rock Bank in England during September 2007 is a spectre which Gordon Brown wishes to banish from the UK high street.

The Northern Rock disaster, and the television images of agitated depositors, was beamed round the world. The long term damage to the reputation of London as the world’s leading financial centre is palpable, but difficult to quantify. The confused response of the UK authorities has undermined the reputation of the Government, the Financial Services Authority (FSA) and the Bank of England.

Unfortunately, all the politicians and civil servants remain in office despite their evident lack of ability to deal with the challenge. The only casualty appears to be MrClive Briault, the Director of Retail Operations at the FSA who left his post by mutual consent in April 2008 on the basis of a redundancy deal estimated at around GBP615,000. This looks more like a reward for his ineptitude rather than a punishment for incompetence.

Northern Rock was nationalised by the UK government. This means that funds invested by depositors are safe. However, shareholders who paid up to GBP12 per share at the peak face a very uncertain future. The shares stood at around 90 pence when the bank was nationalised and the UK government is claiming that the bank was effectively worthless when taken into public ownership. This claim is an attempt by the government to justify the little or no compensation they intend to pay to shareholders.

A consultative document ‘Financial Stability and Depositor Protection’ has been issued by the UK government and dated July 2008. The full document can be found at the HM Treasury website. Several politicians and commentators have stated that the Northern Rock crisis could have been averted if the proposed provisions had been in place 12 months ago.

This raises a number of points -

Firstly, the unimpressive deposit guarantee scheme which currently only guarantees 90 percent of the first GBP35,000 will be improved to cover the first GBP50,000 and there will be a 100 percent guarantee.

The document is vague concerning the question of who will pay for this improved guarantee. It would be appropriate for the banks to fund the insurance scheme themselves, but the government has backed away from an insistence on this.

Providing an insurance scheme for depositors’ funds should be a core business feature for a bank, and the lack of such a scheme should disqualify a bank from having a licence to trade. Alternatively, banks should be encouraged to take out insurance and then let retail customers decide whether to place their deposits in insured or uninsured banks.

Secondly, banks will be required to meet new liquidity targets in addition to minimum capital ratios. There are already international regulations in place and these will be reviewed. The emphasis has moved to liquidity, so that banks are in a better position to deal with an unexpected surge in withdrawals.

The crisis at Northern Rock was precipitated by a drying up of short term funds in the wholesale market which the bank had been using to fund mortgage advances for property purchases. The liquidity proposals will also give the Bank of England covert powers to provide funds, albeit at penal rates.

Mervyn King, the Governor of the Bank of England, bemoaned the lack of a covert capability as the enormity of the Northern Rock crisis developed. Most commentators ridiculed his use of this expression and suggested that he was not cut out for a James Bond style operation.

Lloyds TSB was interested in mounting a takeover of Northern Rock in mid 2007, before the crisis broke. There was initially a series of confidential meetings between Lloyds TSB and the Bank of England. However, it is generally thought that Mervyn King refused to provide funds or guarantees to Lloyds TSB, and because of this, no deal was done.

With the benefit of hindsight, this was a lost opportunity. It was precisely such a guarantee offered by the US Fed which allowed J P Morgan to rescue Bear Stearns from disaster in March 2008.

Thirdly, there will be a Special Resolutions Regime whereby the FSA will have increased powers to intervene in the running of a bank. These will include moving control of a bank from its current directors and disposing of parts of the assets. In the extreme, it will have powers to take the bank into public ownership, as per Northern Rock.

These draconian proposals have shocked the banking sector, and there will be a prolonged and acrimonious debate on the details of any new powers for the FSA. One aspect of the proposed new powers is the proposals for the status of bank creditors, namely large investors and shareholders. The disdain with which these parties have been treated by the authorities in respect of Northern Rock has sounded alarm bells throughout the financial sector.

The question remains. Would these increased powers have saved Northern Rock if they had been in place a year ago ?

All public bodies would welcome increased powers, and they are largely and consistently successful in acquiring such powers. It is a most unfortunate trend in western capitalist countries that the state, via politicians, systematically and uncritically grants new powers to public bodies. This is often justified in terms of a response to the ‘War on Terror’ but also extends into many other areas.

It is generally agreed that the Lloyds TSB takeover of Northern Rock would have averted a crisis. The Bank of England could have provided a guarantee of funds based on its existing powers.

With respect to the desire to act covertly, this point attracted ridicule last year, and the hilarity is rekindled. The problem with all state agencies is that their staff talk among themselves and gossip, rumours and innuendo inevitable filter through to the media. Also, a salient feature of the Blair years was the practice of government to leak news or proposals to the press in order assess media and public reaction.

The ability to act covertly will not be achieved by requiring staff to sign an Official Secrets Act style document, but by ensuring sensitive meetings and conversations are kept confidential. This could be better achieved by meeting banks in neutral premises rather than their London city offices or at the FSA, and by having a small tightly knit team dedicated to such delicate matters.

In conclusion, the debacle at Northern Rock was primarily due to the poor quality of the actors from the UK Government, the FSA and the Bank of England who played their parts in the unfolding drama with smug complacency and incompetence and whose performance on the public stage served only to demonstrate the failure of the much vaunted Tripartite System.

The proposed solution is to grant additional powers to these three bodies. This will inevitably increase the size of these bloated organisations without addressing the need for a skilled and professional approach in dealing with financial emergencies.

A more robust response would be to allocate responsibility to one of these three bodies and to strengthen the banks by promoting the concept of private insurance for depositors’ funds.

Leslie Hardy is the UK Chairman of Wellington Estates Ltd, a North Cyprus property development company. Read more on Northern Rock at http://www.wellestates.com

Article Source: U Publish Articles

Original Source: Northern Rock - Could It Happen Again ?

SEGMENTING THE POPULATION LEADS TO EFFECTIVE RESEARCH

by V S RANGARAJAN
SEGMENTING THE POPULATION LEADS TO EFFECTIVE RESEARCH

INTRODUCTION

Population definition is an important function in the Research Process. This is carried out as the first step in arriving at the Research Design

Population definition helps to plan the Research process ( Budgeting, Scheduling, Resource planning, etc ) more effectively

‘Well planned job is half done’. To plan well the researcher needs to have all the information about the population

Only from the well defined population sample has to be drawn, data has to be collected, analysis has to be conducted using the statistical tools. Hence the population definition forms the foundation for the proposed research study

The author of this article wants to high light the importance of segmenting the population to derive accurate results more economically

SEGMENTING THE MARKET AND SEGMENTING THE POPULATION – A COMPARISON

As we all know the first step in arriving at the Marketing strategy is the Segmentation of the total Market into many segments of market based on the homogeneous characteristics of the customers of the market.

Normally the marketers try to segment the market into many segments by considering more number of criteria ( one at a time ) which are influencing the demand of the market

The Market researchers also adopt the same strategy in segmenting the market / population into as many segments possible to identify the target potential ( useful / relevant / authenticated / less expensive data potential ) segment to decide on the single / two / multiple approaches in Research methodology adopted

This process not only minimizes the cost of the research work , quickens the time required to complete the work and helps to achieve great accuracy in the findings of the research

The same is explained with an example in the following paragraphs

• A Study to find out the Demand potential for caustic soda an industrial product

• Example in segmenting population to decide the research methodology

• segmenting stage 1

• Caustic soda is used in textile industry, sugar industry, cement industry, etc
• All these industries contribute towards demand potential for caustic soda, hence when Marketing Researcher considers population he has to take into th number of units in each sector and the total determines the population size

• Segmenting stage 2

• As the second step the Marketing Researcher has to consider the Capacity of the Plant which determines the consumption rate of the Caustic soda ( viz ) small scale, medium , large and mega industries in all the sectors in which the product is consumed

• Segmenting stage – 3

• As the third step the researcher may consider segmenting the consumers based on the location of the industrial unit ( ie ) at the consumption point

More and more segments arrived by the researcher helps to achieve more clarity on the population to be studied

These information can be got from the literature survey/ secondary data / exploratory research

Sample size

Population size of each segment decides the sample size

Data collection process

Characteristics of the population like consumption rate, buying pattern, etc decides the strategy to be adopted to collect data like Questionnaire, telephone survey, personal interview, e mail survey, etc

Analysis of data

What statistical tool to be used

CONCLUSION

The Researcher need to take extra care in defining the population more clearly by taking extensive literature survey, expert opinion survey, exploratory research, etc at the initial stages of the Research process to avoid the fundamental mistake in the Research methodology

educational qualification B Tech, MBA, MPhil, ( Ph D )
experience industrial consultancy 18 years
industry 3 years
teaching 5 years

Article Source: U Publish Articles

Original Source: SEGMENTING THE POPULATION LEADS TO EFFECTIVE RESEARCH

How Should I Start A Home Based Business?

by Dock J Murphy
Starting a home based business has many rewards and challenges. This guide provides resources that will help you learn more about working out of your house, starting a home-based business, and managing your business within the law. But it doesn’t have to interfere with your current job, your family, or your already-busy schedule. Starting a home business does not mean that you have to be the best in your field. You may already posses some of the skills already.

Start home based business idea - learn how to start home business, most people who want to start their own business don’t have a ton of money laying. Starting an internet home business is not like winning the lottery. It is not free money. Start at any major search engine and look for home based business opportunities. This will bring up a lot of results that you can start looking at.

Start if off as a part time job, while you keep your full time job. If you are a home staying mom, start off the business on your own without involving partners or employees. Starting a business takes determination, creativity and sacrifice. If it’s not something you enjoy it may be more difficult to see it through to success.

Persistence in your actions will bring you one step closer to financial freedom. Your hard work will determine the level of your success. Persistence is a definite prerequisite to success.

Planning can make a big difference in how things go when you are starting a home based business. Before you “open up shop”, you should have a lot of things down on paper, and a lot of plans organized and ready to implement. Planning your start up financing is a major consideration. If you are married with family they must be taken into the plans.

ADP calculates, files, deposits and reconciles your payroll taxes, and in addition responds to inquiries from taxing agencies regarding deposits and returns. Best of all, if ADP makes an error, ADP pays the resulting fines. Advantages include being your own boss; tried and tested business model; recognized brand name; expert training and on-going support; large market potential; exclusive territories and much more. Be inspired to fund your perfect franchise opportunity. Adults can de-stress and relax under the stars as their worries of the day melt away. Those that are afraid of the dark will now go to sleep with a blanket of stars!

A tremendous amount of work at home business owners are earning a lucrative profit while enjoying their lives as they work from home. The great thing is, there are so many options. Webmasters and site owners check out available RSS news feeds to add fresh relevant content to your opportunity web site.

Residual income is all about building a team that works hard and turns a profit. If a person’s team is not making money then they are not making money - that is the bottom line. As you continue on with your journey to build a successful business from home in your spare time, keep in mind that when you just get started there will be a learning curve. How you start may not necessarily be the way you end up. If you start making profits early in your business then build up a reserve fund to start your full-time home based business.

Copyright (c) 2008 Dock J Murphy

To find the best work at home business online opportunity and ideas so you can work at home visit: Choosing to Work at a Home Business Online Opportunity

Article Source: U Publish Articles

Original Source: How Should I Start A Home Based Business?

Don’t Let Co-Workers Hold You Back

by Ruth Klein
Don’t let negative or unproductive co-workers hold you back from achieving your workplace and career success.

One provider of EAP, Ceridian LifeWorks, has reported that there are multiple ways in which co-workers inject stress into the general staff which increases tension.

Negative co-workers can abandon their workloads to you, right before an important deadline. Their hostility can wreck the personality of a workplace and negatively impact your productivity.

Bad co-workers can waste your time, or they can withhold vital information that also hurts your productivity, which reflects on your career.

In “New Scientist” recently, it’s been reported that nearly two hours are wasted every day by average workers who have to answer emails and deal with colleagues who annoy them in person or via phone.

Here are seven practical steps you can take to avoid letting your co-workers hold you back from your workplace success

1. Be honest with yourself first. Are you guilty of being that unproductive or unpleasant to co-workers? Stress is contagious when you, not just your co-workers, express stressful behaviors at work. If you’re the bad co-worker, take proactive steps to stop your own bad behavior.

2. Identify and isolate bad co-workers. Identify toxic co-workers and develop a plan to avoid those areas of the office housing bad co-workers. Don’t give them the opportunity to ruin your day.

3. Don’t ignore the situation. If a co-worker is behaving badly, immediate address the situation before it becomes a long-term instigator of stress. Politely ask a co-worker to stop a behavior, and include a polite explanation. Example: “I’m very busy between 10 a.m. and noon, so please don’t visit my desk during these hours.”

4. Agree to disagree. Respectfully agree to disagree with colleagues who insist they are right. Example: “I agree your work is important, but my deadline is my top priority right now.” Example: “I respect your perspective, but I have to return to my desk to finish a project that is important to me.”

5. Don’t lose your temper. Like stress, anger is contagious, too. If (Oh no! It’s that time waster, Joe!) some co-worker keeps coming into your cubicle, practice deep breathing and have a fending-off excuse at the ready. Or, simply excuse yourself for a fast race-walk around the parking lot or up and down the stairs between floors. Don’t encourage bad behavior from a co-worker by demonstrating your own bad behavior. When you do this, you’re out of control and the bad guy wins.

6. Use your emotionally intelligence. This is your power to respond intelligently to emotional situations. Try not to get assigned to teams where a habitually procrastinating co-worker is, or see if some smaller jobs can be assigned to them in order to keep up the team’s productivity. Make and keep a record of what you accomplished on a project, and, without resorting to blaming the lazy co-worker, act positively in positively addressing your achievements in a report to your superiors.

7. Turn a negative into a positive. If you find yourself in a workplace that condones or even celebrates bad co-workers, don’t focus on what you cannot change. Search diligently for a workplace that is more positive and productive and you’ll change the future of your career’s success. Creating weekly reports tracking your accomplishments in projects involving unproductive co-workers becomes the basis for creating a great resume. Yes, you can turn a negative into a positive and leave negative co-workers or un-productive workers behind as you sail into your next success.

Ruth Klein is a branding, marketing, publicity and time management consultant to law firms and business professionals ranging from solo entrepreneurs to the Fortune 500. As an award-winning business owner with a master’s degree in clinical psychology, Klein brings her unique, results-driven insights, expertise and practical solutions to her law firm clients. For more information, visit http://www.ruthklein.com .

Article Source: U Publish Articles

Original Source: Don\’t Let Co-Workers Hold You Back

Use More Competitive Pricing to Reduce Costs and Increase Demand for Your Offerings

by Donald Mitchell
Mention innovative pricing to gain more profit, and most people think of charging more for “extras.” I got a new set of glasses this week. The lenses only cost $59, but they tried hard to sell me an “anti-glare” coating for another $50. Based on what I know about coatings, this probably costs $0.10 to apply. I’m on to that kind of so-called innovative pricing. No, thank you!

Lower prices instinctively feel to most people like a way to shave their profit margins, and drown in the resulting profit squeeze. While you certainly need to be careful whenever you lower prices, help can come in the form of price adjustments that reduce your costs at the same time. Let’s explore how to find these cost-reducing price adjustments.

You can also use prices as a carrot or a stick to influence which offerings your customers and end consumers will choose. Whether you use the carrot or the stick in a particular circumstance depends, in part, on your fully analyzed current and potential costs.

Adding volume has widely differing impacts on average and marginal costs across various offerings. This is true in the short term and in the long term. You should consider both time perspectives and dimensions of costs.

Consider Southwest Airlines. That carrier uses both dimensions of pricing to reduce costs.

First, the airline specializes in lean operations that have lower costs than all other major air carriers. This enables the company to offer lower prices for vacation travelers and others who can book flights well in advance. Such discounted prices are usually about 10 to 20 percent less than competing airlines for the same routes.

You can often fly on the airline coast-to-coast for the same price paid for a similar, discounted flight more than years earlier. Those low prices attract lots of customers, and the airline often has a higher percentage of seats filled than its competitors. That popularity drives down costs because the extra expense to add another passenger is very small. As Southwest might say, it’s just peanuts. Most of the increased revenue becomes profit contribution.

Second, like other airlines Southwest also charges more for people who buy tickets at the last minute. However, Southwest’s prices differ from those of other airlines by being based on a much smaller percentage increase from the discounted fare. Thus, a business traveler may be able to buy a last minute ticket as little as 25 percent of the price of a competing airline. This drives a lot of last minute travelers to Southwest at premium prices, further lowering costs while fattening margins.

How can you use lower prices to cut your costs even faster than your prices drop?

Copyright 2008 Donald W. Mitchell, All Rights Reserved

Donald Mitchell is chairman and CEO of Mitchell and Company, a strategy and financial consulting firm in Weston, MA. He is coauthor of seven books including Adventures of an Optimist, The 2,000 Percent Solution, and The Ultimate Competitive Advantage. You can find free tips for accomplishing 20 times more by registering at: www.fastforward400.com

Article Source: U Publish Articles

Original Source: Use More Competitive Pricing to Reduce Costs and Increase Demand for Your Offerings

Knowing the Prepress

by Joel Owens
Have you ever wondered who handles you print jobs each and every time you ask an online printing company to do them for you? The prepress handles your job orders once you have uploaded them on the internet and they are the ones who are going to handle it from there. The quality and outcome of your work would depend on how they handle it. They are more of like an extended employee of your business because your print jobs would soley depends on how they deal with it.

The Prepress

The prepress is a team composed mostly of experienced graphic designers who are considered experts w hen it comes to their specific fields and specialties. They are the ones who would represent the printing company you are working with as you start your printing process until you end it.

What do they do?

They practically do everything from the start as you place your orders up until the end wherein your prints are shipped or mailed back to you. Here are just some of the things they are usually tasked to do.

• Planning
This comes most especially for those ones who know do not know too much about coming up with their print jobs. Not only will the prepress help you plan in whatever print you want to produce but they will also plan how your print jobs could be run to make it most cost-efficient. Their planning jobs could be as easy as assisting you with your design and layout up to the most complex of fixing which print is which and what goes first.

• Color Management
This is the step where they would check if the colors are compatible with the type of printing you are asking them to do. It is also their job to see if the colors contrast or complement each other. They could make some adjustments on the colors you incorporated but of course, they must first ask for your approval.

• Proofing
Proofing is the part where the graphic artists would check the over-all outcome of your print jobs. This is where they would check each and every detail of your prints. With your permission, they could make several adjustments that are capable of making your prints look its best.

• Design tips
Being the professional graphic designers that they are, they would be able to give you some tips that would work for you and your prints. These tips could range from doing your layouts, placing your images or the printing process itself. They are more than willing to help you and give you tips about whatever.

• File Submission
Once they have done the necessary adjustments and you have approved it, they would then submit these files to the printers which in turn would come up with the hard copies of your print jobs.

If you want your print jobs to come out at its best, you must trust the prepress with what they are doing. These people are the ones who guide you through out the whole printing process.

Loves to read and talk anything under the sun. From current events, magazines, social life, metro lifestyles, traveling etc. Not a born writer but experience could make a difference. He also loves to eat especially travel in different places. Going to beaches and mountains really completes his life.

For more details you may check out Full Color Digital Printing

Article Source: U Publish Articles

Original Source: Knowing the Prepress

How to Sell Your Prospects A Product They Said NO

by Dan Lok
The marketer sold you something. You weren’t interested at first, but then he’s talking about another competitor’s product and explained its features, its benefits and so on. Since he’s not talking about his own product, you listened in for a while.

Oh yeah, what the company is offering sounds like it would make a great bargain! Wait… you mean it’s not good enough? I’m already intrigued, you actually mean you have something better? No way!

Then he pulled his offer out and present it to you. You’re SOLD before you’re sold.

Well that’s the power of comparison selling. Michael Masterson, in his book “Ready, Fire, Aim” once talked about his experience working with a boss who sold aluminum sidings.

If you’ve ever seen Barry Levinson’s film “Tin Men,” you know that the siding business is no walk in the park. For one thing, the product you’re selling isn’t something you can port around in sample case. It requires imagination. Not just on the part of the prospect, but on the part of the salesman who has to paint the picture of a newly finished home.

What’s more, the price was high. It could cost as much as $2,600 to cover a house in aluminum siding. Remember, this was at a time when the median annual salary hovered around $5,000.

Here’s how it would work…

Michael’s boss would run through his pitch for covering and protecting a house with siding and then he would throw a question to the prospect.

“How much,” he would say, “do you think it would cost to cover your house in oak?”

Oak? Did he say oak?

“Yes, oak… handsome, effective, oak. How much would that cost to cover the whole house? I can tell you. It would cost you about $10,000.”

“Now oak is a great choice. It would really do the job nicely. But now let me show you why aluminum siding is BETTER than oak…”

That is how comparison selling can work for you, too.

Now if that isn’t enough, sometimes you can also add bonuses or premiums to your offer to further amplify the value you deliver to customers. And, done right—by explaining how valuable the bonuses are on their own, your prospects would hold their cash right in front of you like a hungry wolf waiting to be fed. Of course, this’ a metaphor. Have you tried applying comparison selling to your sales message before? If you haven’t, you can start with some of your competitor’s offer competing with yours. Explain why yours is better, and how it can trump your competitor’s in value.

And yeah, sometimes it doesn’t have to be something you uniquely have. It could be some of the most obvious facts in the industry. If you haven’t heard of Claude Hopkins’ stories about how he sold Schlitz beer, it would worth at least a close read.

You could make it your unique selling proposition, you could use it to turn your prospects’ objections into benefits you can sell, and you can do so many things with this strategy to sell much, much more products in return for a wealth of fortunes.

Use it, but remember—don’t go overboard on exaggeration in the comparison. Ultimately, it’s enough proof and trust that help prospects hand you their credit cards and hard-earned money.

Copyright (c) 2008 Quick Turn Marketing International, Ltd.

A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Dan came to North America with little knowledge of the English language and few contacts. If you’re ready to take your online business to the next level, go to:
http://www.websiteconversionexpert.com/more.html

Article Source: U Publish Articles

Original Source: How to Sell Your Prospects A Product They Said NO

How Does Your Direct Mail Pull?

by Katrina Sawa
Assuming you have a great graphic artist who designs your marketing materials, mailers and collateral (which is a big assumption, I know)…

Where do you go to get them printed and/or mailed? How do you know which messages will be better to use? How often should you send mail out to your list?

Many small business owners I know typically do mailings hap hazzardly, meaning they plan a promotion or sale quickly to get business in the door or plan a workshop to happen in 2 weeks and then they say “I have to get a mailer out to my list”.

Does this sound familiar?

I’m suggesting you plan your mailings annually along with your sales, workshops and promotions (even holiday mailings or annual update letters). Then if you can plan the design, messages, who it’s going to, how you’ll get it printed and mailed it will not only go much smoother BUT I’ll bet you get a much higher response too!

You will give yourself time to come up with a strategy rather than throwing together quick mailings which might not:

- flow with your brand
- get a clear message across
- include all pertinent info
- make them take action

Many business owners will also go to Kinko’s or Office Depot (which are great resources for some things or really last minute jobs) for their printing and then fold, stuff, label and stamp their own mailers. NO, NO, NO, depending on the number of mailers you have it could be much less expensive and less time consuming to go through a professional printer, print broker or even online and then to go to a local or online mail house for mailing services.

You don’t have to do it all yourself.

Besides, wha